# Web Analyst **Requirements** * At least 2 years of experience in marketing analytics * At least 1 year with products with over 1 million MAU * Strong knowledge of SQL/NoSQL, ability to structure and process big data. Experience with BI systems and databases * Willingness to constantly question the existing system and imagine the ideal future, which will definitely become our present * Excellent command of GTM, Firebase, Google Analytics and GA4 tools * Detailed understanding of the technical features of analytic systems * Experience in building and implementing end-to-end analytics * Experience in building product analytics from scratch is a plus * Basic knowledge of JavaScript * Understanding of unit economics * Ability to interpret data in terms of business and user behavior * Understanding of A/B testing principles * Ability to work with aggregations from different sources * Experience in creating attribution models **Objectives** * Become a web analytics expert: assess relevant trackers, get rid of redundant ones, check markup and settings * Understand current project evaluation metrics and propose more relevant ones if necessary * Move web analytics towards transparency, invent and develop useful dashboards that are really essential to managers * Conduct A/B tests to test hypotheses on data * Ask a lot of questions and implement better interaction procedures * Support web marketing campaigns and work with the marketing department * Analyze the effectiveness of campaigns, channels, and creatives. Make recommendations for improvement, seek out new and effective ways enhance user experience * Create methods of forecasting key traffic indicators at early stages of product life * Build marketing reports and formulate a methodology for their structuring * Monitor the integrity and reliability of marketing data * Assist with procurement automation * Build and maintain an end-to-end analytics system, automate data collection and generate reports as needed * Generate hypotheses based on available data to improve conversions for different sales funnels, participate in testing these hypotheses together with the marketing team and conduct post-analysis * Analysis of incoming traffic and its distribution (CPL, CPS, CPC, CPM). **Terms** * Full-time employment - no double employment, remote work option, flexible schedule. Dubai - office work. Other locations - remote work. * Work on a stimulating international product. * High salary commensurate with the professional level, indexed at least once a year. * Fixed salary + KPI (from budget, flexible motivation system). * Promotion to head of web analytics department * Free advanced training courses * Opportunities to attend sponsored and partner events and conferences. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.minto.finance/russian/rabotat-u-nas-english-only/join-the-minto-team/web-analyst.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.